Although we didn’t build a cinema this time, we still brought the “Apollo Kino” brand and emotion to the heart of the building. This project was the final piece of the puzzle for the renovation of the first floor of the building – we built the Apollo Kino store.

Our task was to make this store work with both the adjacent LIDO and the bookstore. This meant precision work with custom-made furniture and lighting solutions that guide visitors fluidly but noticeably from one zone to another.

We didn’t just make shelves for candy, we built an environment where the new experience concept of Apollo Plaza would really work.

Challenge: To create a central experience point for the large-scale Apollo Plaza renovation project in a way that would connect the flow of visitors between the bookstore and the catering area.